With Spring Summer 2027, In Praise of Bamboo Shadows, IM MEN transforms the quiet beauty of bamboo shadows into a collection where light, movement and layered silhouettes take centre stage. Presented on June 25, 2026, at Césure, a cultural venue in Paris’s 5th arrondissement, the collection explores how fleeting shadows, transparency and texture can be translated into clothing.

The collection draws its inspiration from East Asian decorative arts featuring bamboo motifs, discovered during a visit to the Musée des Arts Décoratifs in Paris. Mist-covered bamboo forests depicted in ink wash paintings and the intricate patterns created through the paper stencils used in katazome kimono dyeing become the foundation of a collection that transforms their enigmatic atmosphere and quiet elegance into a contemporary expression.

The show’s scenography reflects the same vision. An imaginary landscape of black bamboo and shadows, layered with translucent veils and blurred figures, creates an ever-changing setting where depth and movement unfold throughout the presentation. This sense of layering and fluidity is echoed in the garments themselves.

Throughout the collection, IM MEN combines traditional Japanese craftsmanship with innovative materials. Prints inspired by bamboo shadows are created using the ironaki dyeing technique on fabrics woven from bamboo fibres and organic cotton, while lightweight nylon, hand-dyed denim, three-dimensional jacquards and hand-pleated textiles reinterpret the structure, rhythm and natural forms of bamboo. The silhouettes range from generous, enveloping volumes to softly draped shapes, highlighting movement, depth and lightness.

Accessories continue the story. The CHIMAKI LEATHER BAG takes its inspiration from the traditional chimaki wrapped in bamboo leaves, while SORTIE VEILED, developed as part of the ISSEY MIYAKE FOOT project in collaboration with ASICS, encloses the shoe’s structural elements beneath a single continuous layer of fabric. The result preserves the comfort and freedom of movement of a sneaker while integrating naturally into everyday life.

With In Praise of Bamboo Shadows, IM MEN demonstrates how a fleeting natural phenomenon can become a complete design vision. Shadow, texture and movement come together in a collection that blends traditional inspiration with contemporary construction, creating an understated elegance that feels constantly in motion.

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Everything begins in Sicily. It remains a constant presence in the creative imagination of Dolce&Gabbana, shaped over time by the island’s light, culture, contrasts and extraordinary artisanal heritage.

For thousands of years, this land at the centre of the Mediterranean has been crossed, desired and conquered by different peoples and cultures. Each has left traces of its own identity, helping to create the rich mosaic of influences that defines Sicily today. Even now, the island continues to welcome new travellers to its ancient shores.

For Domenico Dolce and Stefano Gabbana, Sicily is far more than a destination or a passing fascination. It is a place of origin where everyone is welcome. For Spring/Summer 2027, that connection finds a new expression in Sicilian Holidays, a collection in which the island becomes both the point of departure and the creative horizon.

A journey through Sicily’s many identities

The collection unfolds through Sicily’s many faces, from vibrant cities to remote villages, from ancient Greek temples to the Baroque architecture of the Val di Noto, from the mosaics of Monreale to the amphitheatre of Taormina.

Between sea and stone, light and shadow, a distinctly Sicilian elegance emerges. It is poised between discipline and spontaneity, expressing the character of a place shaped by history, craftsmanship and enduring beauty.

Soft tailoring with an artisanal spirit

This vision takes shape through a fluid and lightweight wardrobe created to follow the body’s natural movement. Tailoring becomes softer and more deconstructed, while silhouettes open up into relaxed, airy proportions. Materials and craftsmanship reinforce an authentically artisanal sensibility throughout the collection.

The runway traces every nuance of Sicilian identity. It opens with the iconic Sicily black, a statement of identity, intensity and refined attention to detail, where tailoring takes centre stage.

From there, the collection accompanies the journey of a man discovering the island through a wardrobe that blends the spirit of holidays and leisure with colours, decorations and inspirations deeply rooted in the local landscape. The presentation concludes with luminous total white looks that feel light and effortless.

The colour palette recalls Sicily itself, moving through shades of sand and limestone, sea-inspired blues, turquoise, pistachio green and tones that evoke traditional Sicilian granita.

A wardrobe inspired by Mediterranean summers

Lightweight cottons, knitwear and woven suede bring texture and ease to the collection. Polo shirts, jackets and even classic shirts are reinterpreted through the language of knitwear, offering familiar pieces with a fresh perspective.

Silk swimwear, crochet craftsmanship, chevron-striped knits and tailored linen jackets draw inspiration from the travellers who discovered Sicily during the 1950s and the early 1960s. Postcard prints and lemon motifs enrich the collection with vivid memories and unmistakable references to the island.

Sicilian holidays as a summer wardrobe

Sicilian Holidays presents a summer wardrobe shaped by craftsmanship, lightness and the sensuality that belongs to the most authentic soul of Sicily. Through this collection, Dolce&Gabbana celebrates the island as both its enduring inspiration and the setting for a contemporary vision of menswear.

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The night belongs to those willing to surrender to fantasy. In the world of ELIE SAAB Haute Couture AW27, mysterious figures emerge from the shadows, their masked faces catching the glow of lamplight before slipping quietly back into darkness. Every glittering turn reveals another astonishing transformation, as reality loosens its grip and imagination takes centre stage.

This is a collection built around the allure of metamorphosis. Bold spirits and brilliant personalities gather beneath an enchanted sky, embracing their most theatrical dreams in a setting where nothing remains fixed for long. Every silhouette, every fabric, every detail carries the promise of becoming something unexpected.

The magic begins with couture that seems to defy its own materiality. A sheer sweep of opaline organza, scattered with pearls, evokes the drifting softness of a Magritte cloud, suspended between dream and sky. Elsewhere, a sensuous fishtail silhouette in vibrant magenta silk unfurls like a Dali rose, turning the body itself into a work of surrealist art. These are garments that move beyond decoration, inviting the imagination to see something entirely new with every glance.

Colour itself refuses to stand still. As each look catches the light, mercurial tones shift almost imperceptibly. Lilac melts into silver, while deep blue softens into blush, creating a wardrobe that appears to change with every movement. The effect is both elusive and captivating, lending the collection an air of constant transformation that echoes the dreamlike atmosphere surrounding it.

That sense of fluidity extends into the construction of the garments. Fabrics are draped, twisted and sculpted into organic forms, allowing couture to take on a life of its own. The collection’s muses become calla lilies, twilit skies and midnight swans, their silhouettes shaped by nature and imagination in equal measure. Each look suggests a different identity waiting just beneath the surface, ready to emerge as the evening unfolds.

Freed from the certainties of daylight, the collection celebrates hidden dimensions of personality. Within this enchanted setting, every guest is invited to embrace the many versions of themselves that exist beyond the ordinary. The silhouettes move effortlessly between softness and authority, offering a wardrobe that is as ethereal as it is commanding.

Flowing goddess gowns in delicate pastel shades embody the timeless elegance that has become synonymous with ELIE SAAB. Their graceful movement contrasts with the dramatic presence of wine-red velvet ballgowns and sculptural black winged columns, each expressing a fierce and unmistakable strength. Together, they create a dialogue between delicacy and power without ever sacrificing refinement.

Powerful femininity runs through every chapter of the collection. Embellished corsets define the body with confidence, while dramatic trains extend each silhouette into sweeping gestures of theatrical elegance. Alongside them, sharply tailored tuxedos designed for both women and men reinforce the collection’s liminal spirit, blurring familiar distinctions while embracing the freedom found between convention and fantasy.

Accessories become essential players in this extraordinary spectacle. Intricately sculpted headpieces rise like wearable sculptures, while otherworldly masks conceal and reveal in equal measure. Paired with complementary looks, they transform each wearer into a living work of art, completing the illusion that couture has stepped beyond the runway and into an enchanted masquerade.

As the evening reaches its most dazzling moment, the bride appears. Her entrance brings the dream to its luminous conclusion. A bodice shaped in a curve of molten iridescence catches every flicker of light, while shimmering skirts layered in champagne, crystal and pale gold seem almost weightless as they move. She radiates mystery as much as brilliance, embodying the collection’s fascination with beauty that cannot be fully explained.

ELIE SAAB Haute Couture AW27 unfolds like a sequence of breathtaking illusions, each look dissolving seamlessly into the next. Throughout the collection, enigmatic glamour reigns, and couture exists in the captivating space where reality and fantasy become impossible to separate. It is an invitation to enter a world where dreams remain untamed, transformation never ends, and elegance reveals its most mysterious form.

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Fashion has always been a powerful storyteller, but for Chanel’s Fall/Winter 2026 Haute Couture collection, the narrative takes centre stage. Under the creative direction of Matthieu Blazy, the House presents a collection that blurs the line between imagination and everyday life, inviting garments to speak with the same quiet magic as the stories that inspired them.

The starting point is both intimate and deeply personal. Blazy reflects on a small volume discovered in Gabrielle Chanel’s library, Les Fées, Contes des Contes, and imagines what might happen if the savoir-faire of the Haute Couture ateliers could create clothing that unfolds like the pages of a fairy tale. That idea becomes the heart of the collection, where each look carries its own story while remaining firmly connected to the lives of the women who wear it.

Throughout the collection, familiar fairy tales provide moments of inspiration. References to Jack and the Beanstalk and Goldilocks and the Three Bears appear not as literal costumes but as subtle details woven into exceptional craftsmanship. Fantasy and practicality exist side by side, allowing the dreamlike and the wearable to coexist with effortless ease.

At the core of every silhouette is the remarkable expertise of Chanel’s Haute Couture ateliers. The precision of the tailleur, the fluidity of the flou and the meticulous work of the galon atelier come together with the craftsmanship of the artisans at le19M, whose skills span fabric-making, embroidery, pleating, hat-making, goldsmithing and shoemaking. Traditional techniques and fresh perspectives meet naturally, creating garments that honour the House’s heritage while embracing new ways of thinking and making.

The opening look immediately introduces this dialogue between reality and fantasy. A Chanel suit crafted in guipure recalls the image of magical beans, while layers of delicate silk mousseline bring a sense of lightness and transparency. The model carries a copy of Les Fées, Contes des Contes, linking Gabrielle Chanel’s personal library directly to the collection’s creative world.

Storytelling continues through carefully imagined details. A vine appears to climb the heel of a shoe. A minaudière takes the form of a sleeping bear. Buttons seem to evolve from duckling to swan. Yet some of the most meaningful elements remain hidden from view. Painted silk linings become private pleasures, while the interior of a garment can feel almost like an intimate conversation between the piece and its wearer. Haute Couture reveals itself not only on the outside but also in the quiet relationship between the maker, the garment and the body.

The inside of each creation becomes a place where memories and everyday objects are gathered. Notes, charms and treasured keepsakes are tucked into pockets, stitched into linings or suspended from Chanel’s signature weighting chain. Inspired by the collecting instincts of the magpie, these personal objects gradually find their way into the visible design. Through embroidery, layering, appliqué and intricate weaving, ordinary items are elevated alongside precious materials, bringing the spirit of make-do-and-mend into the refined world of Haute Couture.

The setting reflects the same sense of enchanted storytelling. Within the Chanel salon, poisonous vines and toxic flowers create a dramatic landscape where different histories intertwine. Against this backdrop, the collection explores Gabrielle Chanel’s distinctive approach to construction. Precise tailoring and fluid dressmaking work together as garments are cut and opened to release movement, allowing the body to move freely. These are clothes designed to be lived in, not simply admired.

There is also room for deliberate imperfection. Rather than hiding irregularity, the collection welcomes it as part of its character, adding another layer to Chanel’s continuing Haute Couture story. The result is a collection where craftsmanship, imagination and everyday life exist in constant conversation.

As Matthieu Blazy suggests, Chanel Haute Couture is more than a fairy tale. It is ultimately created for women, their realities and the countless adventures that shape their everyday lives.

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Precision, focus and responsiveness define the Prada Men’s Spring/Summer 2027 collection by Miuccia Prada and Raf Simons. Built around the idea of choice and conscious decision-making, the collection directs its attention towards distillation rather than simplification, seeking what is essential, intentional and meaningful.

A new perspective on universal garments

Clothing, presented as a universal and enduring part of everyday life, is reconsidered through a different perspective. Rematerialisation and repetition have the power to radically reclassify familiar garment categories, changing the way they are perceived, reshaping their systems of value and, in turn, revealing their latent meanings.

The silhouette is precise and highly controlled, refined, linear and consistent throughout the collection.

Reconsidering the everyday wardrobe

Within this context, the specific language of garments such as jeans, denim jackets and T-shirts, defined by their pragmatic simplicity, is completely reassessed. Free from unnecessary details and exaggeration, the collection presents itself as a foundation for endless possibilities and reinterpretations.

Accessories are reduced to their essential form so they become part of a unified whole, integrating naturally into the overall structure. At the same time, archetypal models of clothing are reworked and reconsidered. Designed to endure over time, these garments resist simple classification according to either function or era.

Clarity through rejection

Rejection can be a deliberate act, an antidote to complexity and a means of definition, becoming a genuine exercise in clarity. Here, the idea of something new is understood as rupture, expressed through a recalibration of perception and an altered encounter with something already latent.

Focus, therefore, is not treated as simplification but as an intensification of attention, a deliberate act of concentration. In this collection, fashion emerges from precise instincts, authorship and conviction.

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For Dior Men Spring/Summer 2027, Jonathan Anderson presented his most complete expression of the world he has been building at the house: one where aristocratic refinement and the energy of youth culture meet somewhere between the end of a party and the start of a new day.

The collection unfolded as a study in contrasts. Decorative arts inspired by the eighteenth century and historical tailoring, both closely tied to Christian Dior’s own fascinations and the setting of the Musée Nissim de Camondo, collided with references to rave culture, late-night dressing and the spontaneous way young people mix formal and casual clothes.

Anderson’s imagined character felt like a collision between Eton tradition and after-hours excess. The result was a wardrobe for the “disheveled aristocrat”, a figure that has become central to his Dior narrative.

Tailoring that comes undone

The designer continued the idea introduced in his debut collection, though this season it appeared looser, easier and more wearable. Tailoring became softer and more relaxed through baggy “Bobby” suits inspired by a vintage Marc Bohan design, roomy double-breasted jackets, loose tuxedos and wider trousers.

Transparency also played a role. Silk chiffon pieces printed with pinstripes and houndstooth patterns brought an unexpected sense of lightness to traditional tailoring. Frock coats, dressing gowns and pajama suits merged with trenches and bombers, creating garments that sat between history and modern dressing.

There was a deliberate sense of imperfection throughout. Crooked bow ties, trailing dressing gowns, frayed hems, ripped edges and laddered knits gave the clothes the feeling of having lived through a long night. Yet the elegance of Dior remained intact.

The glamour of the morning after

The colour palette balanced classic neutrals with flashes of celebration. Navy, beige, black, chocolate brown and soft wool shades formed the foundation, while silver and gold sequins, metallic surfaces, stone-washed pinks and embroidered bright tones brought moments of glamour.

The collection also played with texture in a particularly rich way. Distressed denim appeared alongside lavish embroidery, while sheer printed chiffons met heavy knits and outerwear. Suede parkas and shearling-lined blazers suggested comfort and warmth, almost like wrapping oneself in a blanket after dawn.

Sequined polka dots, crinkled checks, fringed jackets, metallic fabrics and touches of shimmering python reinforced the collection’s dialogue between luxury and spontaneity.

Heritage meets rave culture

One of the collection’s strongest ideas was the meeting of Dior’s heritage with the language of nightlife. Sequined jeans and trousers, disco-ball boots and metallic party pieces suggested a wardrobe for a perpetual celebration, what could be called a party-boy uniform.

Historical garments were given a contemporary attitude through pajama details and distressed finishes, while tailoring appeared both polished and undone. The collection also seemed designed with a broader audience in mind, offering strong outerwear, knitwear and versatile separates that could move easily between seasons and different ways of dressing.

At the same time, the collection opened a wider conversation within Dior, sharing techniques and ideas with the women’s collections while continuing to build new house codes rooted in both formality and partying.

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The wave is the great equaliser. On coasts around the world, the same impulse draws people towards the tide, towards the monumental force of water and the rebalancing rhythm of the ride. Guided by surfing as a way of life that transcends culture and creed, the Louis Vuitton Men’s Spring-Summer 2027 Collection embraces the sea and the shore as places of universal belonging.

Water runs through the show as a symbol of life, opportunity and a connection to nature. As the moon, the maker of waves, appears in the Parisian evening sky, the collection rises from a great wave that speaks to the sense of equilibrium shared by the surfing community and the world it moves through.

The surfer and the dandy

Shaped by the coast and the ocean, the surfer’s dress codes are rooted in travel, performance and craft. Drawing a parallel between these values and those of the dandy that sits at the heart of the House, Men’s Creative Director Pharrell Williams reinforces his signature silhouette of unconventional elegance and easy sophistication.

The collection is infused with hand-spun textures, embellishments inspired by the sea and the bohemian spirit of surf culture. Through the savoir-faire of Louis Vuitton, heritage and durability become a technical expression of tailoring created for a globetrotting dandy suspended between the city and the surf.

Textures shaped by the sea

Technical wetsuits enter into dialogue with tailoring fabrics infused with performance. The archetypes and materials of the surfer’s everyday wardrobe, with their weathered, timeworn and repaired appearance, are transformed through the artisanal alchemy of Louis Vuitton.

Through Pharrell Williams’ continuing exploration of trompe l’oeil, familiar textures, shapes and wardrobe staples are elevated through craftsmanship to create optical illusions revealed by touch. Symbols of the sea are brought to life through painstaking handwork, while graphics inspired by surf culture, from acid colours to chequerboard motifs, also pay tribute to skateboarding, a lasting influence on the Men’s Creative Director.

A world of waves

Parked among the dunes of the show, a silver camper is reimagined through the fluid and future-facing design language of Pharrell Williams. Like a drop held within the natural landscape, the glass habitat places the surfer in direct contact with the elements that shape a nomadic life guided by waves.

A cinematic prelude stars surfers Mikey February and Julian Wilson, while guests in Paris are greeted by the roar of the great wave. The musical crash of falling water meets an epic soundtrack of new productions recorded in Pharrell Williams’ Louis Vuitton studio alongside the creation of the collection.

The show unfolds as a hyper-sensorial staging that is distinct to the Louis Vuitton Men’s universe: the dandy experience.

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For the Louis Vuitton Cruise 2027 collection, Nicolas Ghesquière forges a connection — between the distinct identities and realities of Paris and New York, and between the cities within that city: its dichotomies, its dualities.

New York has always been comprised of multiple identities, divergent cultures, and fused experiences. Never singular, it is an amalgamation — uptown and downtown, past and future — a place of alternate sensibilities and simultaneous attitudes. Beautiful contradiction, perfect differences. This is the luxury of paying homage.

A city as pop culture experience, New York in the twenty-first century has an inherent universality. A place of aspiration, it is both a destination and a point of cultural embarkation. There is, equally, a universality to Louis Vuitton — globally known, globally understood. Pop art, pop culture, and pop luxury: the notion of the popular as a powerful medium for the conveyance of messages to all.

The discovery within the Louis Vuitton archives of a 1930s leather suitcase, radically reworked as a literal canvas by the American contemporary artist Keith Haring, connects Louis Vuitton to pop art. This chance encounter reemerges as a fundamental inspiration, with a selection of Haring works featured across clothing pieces and accessories. In turn, these pieces again serve as canvases, honoring Haring’s distinct artistic language and legacy.

Travel between spaces, travel between eras. Here, a travel between identities — a voyage of discovery. Between the salons of the Frick — a charged and meaningful environment embedded in this metropolis — lies a vessel for exploring different times and alternate experiences. As the Frick celebrates French decorative arts through an American eye, diverse expressions of American style are framed here through French savoir-faire, in an ongoing conversation.

Workmanship can elevate actuality; reflections of real wardrobes are sublimated. Blue jeans, jersey, leather — a heritage of American style is retranslated here. Within an American wardrobe is the idea of American women, their character: dynamic, liberated, energetic. The depth of European cultural history and the breadth of the modern American experience — grand masters and pop art, old world and new — are celebrated concurrently.

Different connections, unexpected intersections. Within the clothes, different eras and identities of New York coexist, as they do in the fabric of the city itself. Fragments of pop culture — slot machines, automobile chassis, tooled leather — and echoes of the grandeur of the Gilded Age are recontextualized, embedded in clothes or recreated as accessories: ways to cherish their memories.

Color is vibrant, brilliant, and positive. Graffiti-like passementerie or sequin embroidery crafts unexpected laces. Modern figures move, like ghosts of the future, disrupting spaces reminiscent of the past. In the end, all may belong here.

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“How can we find ourselves in the world we live in?” With this question, Sarah Burton opens a new chapter for Givenchy, one shaped by reflection, instinct, and the evolving strength of contemporary femininity. Her third women’s ready-to-wear show for the Maison becomes not only an exploration of silhouette and craftsmanship, but also a meditation on identity — on the many ways women move through the world while remaining entirely themselves.

At the heart of the collection lies the language Burton has steadily established since arriving at Givenchy: cut, tailoring, and silhouette. Yet this season, those foundations are turned on their head. Shapes shift unexpectedly, as though caught mid-motion, revealing the spontaneous creative exchange between the atelier and the woman who ultimately inhabits the clothes.

The collection unfolds with an effortless tension between discipline and freedom. Precision tailoring appears sharp and controlled, while draping moves with sensual fluidity. Together, these opposing forces create a wardrobe that feels deeply alive — one capable of reflecting the layered realities of modern womanhood.

There is a distinctly artistic atmosphere running through the show. Painterly motifs and sculptural forms evoke the aesthetic world of the great Northern European masters, infusing the collection with depth, drama, and quiet intensity. A heavy duchesse satin coat falls in rich drapery around the body, commanding attention through its sculptural elegance. Elsewhere, shredded floral evening dresses introduce movement and fragility, balancing romance with rawness.

The dialogue between structure and spontaneity continues through the accessories and styling. Headpieces imagined by Stephen Jones transform simplicity into something strikingly expressive. “This is the most natural way to cover the hair. All it takes is a T-shirt. One twist. But it has to be the right one, with the right twist,” he explains. The gesture feels instinctive yet deliberate, turning an everyday object into an intimate form of self-expression.

Throughout the collection, Givenchy becomes a mirror with many facets. Burton presents femininity not as a singular idea, but as something complex, emotional, sculptural, and ever-changing. The transition from rigorous tailoring to sensual draping mirrors the contradictions women navigate every day — strength and vulnerability, precision and softness, confidence and introspection.

That same spirit extends into the very atmosphere of the show itself. The staging and bold casting reinforce the idea of individuality as power, celebrating the courage to express one’s identity openly in the world. Nothing feels static or fixed. Instead, the collection captures movement — between the atelier and the wearer, between construction and emotion, between the inner self and outward expression.

What emerges is a vision of Givenchy rooted in transformation. Burton does not abandon the codes she established upon entering the Maison; rather, she allows them to evolve naturally, shaped by instinct and by the women they are created for. Tailoring remains central, but it breathes differently now. Silhouettes no longer simply frame the body — they respond to it, move with it, and reveal its complexity.

There is also an undeniable intimacy to the collection. Even in its most sculptural moments, the clothes maintain a closeness to the woman wearing them. The draped satin, the fragile florals, the twisted head coverings — all feel deeply personal, as though formed in direct conversation with the body itself.

With her Fall/Winter 2026 show for Givenchy, Sarah Burton offers more than a collection. She creates a reflection of modern femininity in all its contrasts and nuances. Through tailoring, draping, and sculptural beauty, she asks a simple but profound question: how do women find themselves in the world today? Her answer is neither rigid nor singular. It lives instead in expression, individuality, and the quiet power of becoming fully oneself.

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Far from the polished confines of Parisian salons, a different rhythm emerges – one shaped by salt air, sunlit horizons, and the perpetual motion of the sea. In Biarritz, CHANEL returns not merely to a place, but to a philosophy. It is here that Gabrielle Chanel once redefined the language of fashion, aligning the eternal cadence of nature with the urgency of modern life. For the Cruise 2026/27 collection, Matthieu Blazy revisits this origin story, conjuring a world where freedom of movement, multiplicity of identity, and the poetry of practicality converge in a quietly radical vision.

Biarritz, as Blazy evokes it, is not simply a destination but a living stage – one where artists, workers, aristocrats, and sailors coexist without hierarchy. This spirit of shared presence, where function and fiction blur, becomes the foundation of the collection. It is a place where clothing sheds its rigid codes, where the salon slips seamlessly into the beach, and where elegance is no longer confined but set free in motion.

At the heart of this narrative lies Gabrielle Chanel’s enduring liberation of the body. Rejecting the constraints of salon-bound existence, she turned to the outdoors – the sea, the wind, the sun – as her collaborators. Jersey and sportswear became instruments of emancipation, offering women not only comfort but autonomy. Blazy channels this ethos with a collection that feels perpetually in flux, guided by the simple, sensual act of dressing and undressing. Bathing suits emerge as essential anchors, while fluttering silk foulards, rustling raffia skirts, and washed cotton canvas suits echo the rhythm of a life lived between land and sea.

The collection unfolds as a study in contrasts that ultimately dissolve: French workwear meets leisurewear, rigor dances with effervescence, and uniforms of sailors transform into the flourish of gowns. The Basque stripe threads its way throughout, a visual line that binds these disparate elements into a cohesive whole. Here, hierarchy is not merely challenged – it is rendered obsolete.

Materiality plays a central role in this sensorial exploration. Fabrics are chosen not only for their beauty but for their tactile resonance, mirroring the abundance of the natural world that surrounds Biarritz. Fluid silks ripple like water, springy tweeds carry a buoyant energy, and compact flocks offer structure without rigidity. Soft beaded knits and shimmering fish-scale paillettes evoke an aquatic dreamscape, where reality and imagination merge in a new CHANEL folklore – one that moves effortlessly between the grounded and the fantastical.

Within this fluid architecture, the double C motif emerges not as a symbol of branding, but as an elemental form embedded within the garments themselves. Its sinuous contours recall Gabrielle Chanel’s original manifesto – her insistence on clarity, precision, and self-definition through dress. Introduced radically in the 1930s, it remains a signature that invites interpretation. In this collection, it becomes a framework upon which the wearer inscribes her own narrative, reinforcing the idea that clothing is not prescriptive but participatory.

Accessories extend this sense of journey, traversing the spectrum between utility and whimsy. A small valise handbag suggests departure, while a capacious holdall anticipates arrival. Waterproof flap bags coexist with oversized striped beach paniers, and even a pala carrier finds its place within this eclectic ensemble. Footwear mirrors this duality: elegant Art Deco heels stand alongside barefoot “heel caps,” offering a freedom that transcends setting. Jewellery, too, reflects the architectural elegance of Biarritz, infused with an aquatic sensibility – shell earrings cling to the ear, and the CHANEL pearl finds a natural, almost spiritual resonance.

Central to the collection’s narrative is the enduring power of the black dress. Introduced by Gabrielle Chanel in 1926, it was never intended as a mere garment, but as a declaration. Purposeful and precise, its simplicity masked a profound disruption of fashion’s established order. At a time when haute couture reveled in excess, the black dress proposed clarity. It drew from the attire of working women – servants, shopgirls, and convent sisters – and elevated it, challenging societal hierarchies with quiet defiance.

Blazy reintroduces this iconic piece as the opening look of the collection, returning to its original archival sketch. Notably, the bow absent from the 1926 illustration reappears here as a clutch bag, a subtle yet meaningful transformation that bridges past and present. The black dress, once revolutionary, now stands as an archetype – its significance not diminished but deepened by time. It is a garment that demands interpretation, inviting each wearer to define its meaning anew.

This ethos extends to the broader vocabulary of French workwear referenced throughout the collection. From the sailor’s marinière to the humble bleu de travail, these garments carry both functional integrity and a rebellious undercurrent. Their presence within the CHANEL lexicon affirms their evolution from utilitarian staples to cultural icons, reinforcing the collection’s commitment to dissolving boundaries between the ordinary and the extraordinary.

“There is no beauty without freedom of the body,” Gabrielle Chanel once declared. In Biarritz, that freedom takes on a tangible form – woven into fabrics, embedded in silhouettes, and carried through every movement. The Cruise 2026/27 collection does not merely revisit history; it reanimates it, offering a vision of fashion that is at once grounded and transcendent.

In this space where the salon meets the sea, CHANEL proposes a new way of being – one defined not by constraint, but by possibility.

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